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Firelight Chats Ep051 | Factory of Innovations & Insights w/Ron Wardle
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In this episode of Firelight Chats, Ron Wardle penetrated his way into the Spacelab market to chat by the fireside with Kane & Mocha about his 15+ years of experience as the ex-CEO of the largest, foreign e-commerce & digital agency in China, where he helped bring 150+ western brands into the Chinese market, and helped generate over $350M for his partners & clients. Ron shares deep insights & stories about business, brand entry, e-commerce, live streaming, viral campaigns, visual merchandising, cross-border compliance, logistics & supply chain management, pioneering CBD startups, shoppable video, and his latest book - which was based on these rich experiences in Shanghai.
Recorded on Thanksgiving Day, Kane & Ron also carve up conversation about getting turkeys in Taiwan, cooking up different styles of potatoes, his home state of Boise, California wine, his love of sports, and the differences & similarities between the 11/11 shopping bonanza in China and the Black Friday/Christmas holiday spending season in the United States. The two also chat about their eerily similar timelines of leaving China for Taiwan, their double Gold Card overlap, their befuddlement with Taiwanese UI, and their dreams for the continued development of the sports & entertainment industries in Taiwan.
Ron Wardle is an award-winning APAC & Greater China executive who specializes in social & shoppable livestream commerce, branding, and market entry. His latest book, an Amazon #1 bestseller, is called Innovation Factory: China's Digital Playbook for Global Brands. Ron is a Taiwan Gold Card holder and currently splits his time between Taiwan & his home country of the United States.
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