S4E8 Redefining Content Creation with AI with Matt Thomas

Inside Tech Comm with Zohra Mutabanna

Ever wonder how AI tools can give you an edge in content creation? Join us as I chat with Matt Thomas, who has journeyed from the realm of technical writing to the world of copywriting and content creation.
Unveiling the secrets of his craft, Matt shares how he brings innovation and brainstorming to the fore in copy creation. Get a glimpse of his creative process, where he uses AI tools to create and curate content for LinkedIn posts and copywriting.
If you are curious about how to optimize prompt engineering or looking for valuable tips to create actionable content, this episode is a must-listen. Get ready for a thought-provoking chat that will inspire you to look at AI tools and content creation from a unique perspective.
Guest Bio
Matt Thomas has 13 years of experience as a technical writer, specializing in creating user-friendly documentation, instructional materials, and online content.

He’s worked as a tech writer across multiple industries to produce deliverables that range from traditional print manuals to interactive online resources.

In addition to his technical writing background, Matt is also the in-house copywriter for TacoTime Canada, a freelance copywriter, and an up-and-coming content creator on LinkedIn.

Since last November, he’s gained over 1.3 million impressions on LinkedIn, had his work reshared by one of the biggest creators on the platform, and had multiple posts go viral.

You can check out Matt’s content and follow him on LinkedIn at: https://www.linkedin.com/in/perfectproseyyc/

You can also sign up for his newsletter waitlist at www.perfectprose.ca
People that Matt follows on LinkedIn

• Jordan Wilson - 'Everyday AI' show host
• Heather Murray - author of AI for Non-Techies
• Rob Lennon - Coach and thought leader
• Isabella Bedoya - MarketingPros.ai Newsletter
• Parves Shahid - Simplifies AI
• Max Rascher - AI for business and automation

Show Credits

• Intro and outro music - Az
• Audio engineer - RJ Basilio

Show notes generated by AI and curated by me.

Capitoli

1. S4E8 Redefining Content Creation with AI with Matt Thomas (00:00:00)

2. Technical Writer to Copywriter Journey (00:00:08)

3. Leveraging AI Tools for Content Creation (00:11:38)

4. Creating Content With AI Tools (00:24:13)

5. Optimizing Prompt Engineering Strategies (00:33:25)

6. LinkedIn Creators and AI Impact on Writing (00:36:51)