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Shirley Lichti (Wilfrid Laurier University)
Manage episode 365029703 series 1028192
The one where Darian chats with Shirley from Wilfrid Laurier University about:
- How Shirley ended up teaching marketing at Wilfrid Laurier University and co-authoring a marketing textbook.
- The marketing textbook - it’s focus on sustainability and Canadian stories.
- The trends and changes Shirley sees in marketing education.
Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.
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Special Offer for Marketing News Canada Listeners
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Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program
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Follow Marketing News Canada:
Twitter - twitter.com/MarketingNewsC2
Facebook - facebook.com/MarketingNewsCanada
LinkedIn - linkedin.com/company/marketing-news-canada
YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw
Website - marketingnewscanada.com
Follow Darian Kovacs:
Website - jellymarketing.com/darian
LinkedIn - linkedin.com/in/dariankovacs
Facebook - facebook.com/dariankovacspage
Instagram - instagram.com/dariankovacs
Twitter - twitter.com/dariankovacs
Follow Shirley Lichti:
LinkedIn - https://www.linkedin.com/in/shirleylichti/
Facebook - https://www.facebook.com/profile.php?id=100040277688838
Marketing Textbook - https://www.mheducation.ca/marketing-9781265247270-can-group
Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
455 episodi
Manage episode 365029703 series 1028192
The one where Darian chats with Shirley from Wilfrid Laurier University about:
- How Shirley ended up teaching marketing at Wilfrid Laurier University and co-authoring a marketing textbook.
- The marketing textbook - it’s focus on sustainability and Canadian stories.
- The trends and changes Shirley sees in marketing education.
Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com.
–
Special Offer for Marketing News Canada Listeners
Unbounce can help you easily build landing pages, popups and sticky bars. Highly customizable and no coding required, anyone can get started on converting more traffic into leads, signups and sales.
Try it yourself with a free 14-day trial and get 20% off your first three months now!
https://unbounce.grsm.io/5cmrgz1mt3r6
Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing role, get that promotion, and amplify their current marketing roles. Learn more about Jelly Academy's 6 Week online bootcamp here: https://jellyacademy.ca/digital-marketing-6-week-program
–
Follow Marketing News Canada:
Twitter - twitter.com/MarketingNewsC2
Facebook - facebook.com/MarketingNewsCanada
LinkedIn - linkedin.com/company/marketing-news-canada
YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw
Website - marketingnewscanada.com
Follow Darian Kovacs:
Website - jellymarketing.com/darian
LinkedIn - linkedin.com/in/dariankovacs
Facebook - facebook.com/dariankovacspage
Instagram - instagram.com/dariankovacs
Twitter - twitter.com/dariankovacs
Follow Shirley Lichti:
LinkedIn - https://www.linkedin.com/in/shirleylichti/
Facebook - https://www.facebook.com/profile.php?id=100040277688838
Marketing Textbook - https://www.mheducation.ca/marketing-9781265247270-can-group
Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
455 episodi
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