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24. Marketing a small school and pivoting for Gen Z with Lauren Mauldin of Mercer Law School
Manage episode 347729399 series 3290896
In this episode, you’ll hear from Lauren Mauldin who is the Director of Communications & Marketing at Mercer University School of Law. Mercer is a small private school located in Georgia.
You'll hear her discuss:
- how they convey their small school feel through virtual visits
- how their strategy is changing to appeal to Gen Z
- some creative strategies for meeting the increasing content demands with less resources
🎓 Learn more about StudentBridge
💻 Schedule a meeting with our team
🔗 Be a guest + connect with a guest
49 episodi
24. Marketing a small school and pivoting for Gen Z with Lauren Mauldin of Mercer Law School
Filling Seats: The State of Enrollment Marketing in Higher Ed
Manage episode 347729399 series 3290896
In this episode, you’ll hear from Lauren Mauldin who is the Director of Communications & Marketing at Mercer University School of Law. Mercer is a small private school located in Georgia.
You'll hear her discuss:
- how they convey their small school feel through virtual visits
- how their strategy is changing to appeal to Gen Z
- some creative strategies for meeting the increasing content demands with less resources
🎓 Learn more about StudentBridge
💻 Schedule a meeting with our team
🔗 Be a guest + connect with a guest
49 episodi
Tutti gli episodi
×1 Episode 50: Enrollment in Focus: How Video Transforms the Admissions Game with Mark Forehand Enrollment Management Expert 30:20
1 Episode 49: Elevate Your Video for Higher Ed with John Azoni Founder and Executive Producer at UNVEILD 45:49
1 Episode 48: The Staff Morale Crisis in College Admissions with Teege Mettille Director of Enrollment Success at “enroll ml” Author of The Admissions Counselor Malaise. 40:11
1 Episode 47: Dr. Carey Dukes | Assistant Professor of Management at North Greenville University in Tigerville, SC 39:03
1 Episode 39: Omni-Channel Oh My! The must-have strategy per RNL's E-Expectations Trend Report 29:45
1 37. Marketing a small regional campus serving non-traditional students with Corrie Wilder of Washington State University Everett 31:22
1 36. Growing online enrollment by focusing on student journeys with Sarah McMaster of Champlain College Online 33:51
1 35. Communicating value and outcomes at a private liberal arts school with Alyson Leas of University of Jamestown 30:56
1 34. Enrollment marketing trends that work with Alyssa Brant and Kailey MacDonald of StudentBridge 23:38
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