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Contenuto fornito da Indian School of Hospitality. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Indian School of Hospitality o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.
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S2 EP#10 I Branding Lies Exposed I Ft. Sanjay Arora | T.A.L.K With Kunal Vasudeva | ISH

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Manage episode 451208636 series 3568854
Contenuto fornito da Indian School of Hospitality. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Indian School of Hospitality o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

The Evolution of Branding: From the 90s to Today
In this episode of Talk with Kunal Vasudeva, I sit down with Dr. Sanjay Arora, an advertising stalwart with over three decades of experience. We discuss how branding has transformed—from the image-driven campaigns of the 90s to today’s data-driven, digital-first approach.
💬 Key questions we explore:
• Has the line between branding and marketing blurred in today’s world of performance marketing?
• Is it harder to build consumer trust and loyalty in the age of fast-paced digital promotions?
• What branding principles from the past still apply today?
#ISHWayOfLife #TalkWithKunalVasudeva #BrandStrategy #MarketingInsights #DigitalEvolution #leadershipinaction

As part of Sommet Education, the Indian School of Hospitality (ISH) stands as India's premier institute for hospitality management and culinary arts, in partnership with Ecole Ducasse and Les Roches. Located in Gurugram, the international campus offers a range of undergraduate and postgraduate programs in both fields, delivering a global education guided by esteemed academicians and industry experts.
Check out this podcast in video format on the ISH Official YouTube Channel: https://www.youtube.com/@indianschoolofhospitality

  continue reading

15 episodi

Artwork
iconCondividi
 
Manage episode 451208636 series 3568854
Contenuto fornito da Indian School of Hospitality. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Indian School of Hospitality o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

The Evolution of Branding: From the 90s to Today
In this episode of Talk with Kunal Vasudeva, I sit down with Dr. Sanjay Arora, an advertising stalwart with over three decades of experience. We discuss how branding has transformed—from the image-driven campaigns of the 90s to today’s data-driven, digital-first approach.
💬 Key questions we explore:
• Has the line between branding and marketing blurred in today’s world of performance marketing?
• Is it harder to build consumer trust and loyalty in the age of fast-paced digital promotions?
• What branding principles from the past still apply today?
#ISHWayOfLife #TalkWithKunalVasudeva #BrandStrategy #MarketingInsights #DigitalEvolution #leadershipinaction

As part of Sommet Education, the Indian School of Hospitality (ISH) stands as India's premier institute for hospitality management and culinary arts, in partnership with Ecole Ducasse and Les Roches. Located in Gurugram, the international campus offers a range of undergraduate and postgraduate programs in both fields, delivering a global education guided by esteemed academicians and industry experts.
Check out this podcast in video format on the ISH Official YouTube Channel: https://www.youtube.com/@indianschoolofhospitality

  continue reading

15 episodi

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