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#095 The SDR DiscoCall Show – Mafalda Johannsen
Manage episode 407763358 series 2953630
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- Find Mafalda on LinkedIn: https://www.linkedin.com/in/mafalda-johannsen-007489a4/
- Mafalda’s Sales Training D(r)eadly Sins Show: https://shorturl.at/cmrW8
- Mafalda’s A Day in the Life of a Persona Show: https://shorturl.at/dKLX2
- Neil on Mafalda’s Show: https://www.youtube.com/watch?v=jevdh_Qvafs
Key Takeaways
- Being authentic in sales allows for more genuine connections with prospects.
- It's important to find a balance between personal and professional personas.
- Humour can help diffuse tense situations and build rapport with prospects.
- LinkedIn is a valuable platform for professional networking and showcasing expertise. Social media can have positive and negative effects, and its impact varies depending on how it is used.
- Creativity is a valuable skill in sales and can help with problem-solving and standing out from the competition.
- The Sales Training Deadly Sins podcast focuses on common mistakes in sales training and provides actionable tips for improvement.
- Understanding buyer personas and their reactions to prospecting emails is crucial for effective sales outreach. Create resources, such as podcasts and master classes, to help understand and prospect technical roles.
- Use ChatGPT as a personal assistant to explain technical jargon and improve communication with technical prospects.
- Take ownership of your career and clearly communicate your goals and desires to your company.
- Take responsibility for your own learning and seek out opportunities to expand your knowledge beyond your job.
Timestamps
- 00:00 - Introduction to the SDR Disco Call show
- 01:17 - Introducing Mafalda Johannsen
- 02:22 - Mafalda's passions and hobbies
- 05:49 - Mafalda's career journey
- 09:45 - Finding direction and being authentic in sales
- 16:03 - Handling intimidating conversations
- 21:48 - Being authentic in a professional setting
- 27:26 - Navigating personal and professional personas
- 30:38 - The impact of social media on personal relationships
- 31:32 - The Impact of Social Media
- 39:42 - The Role of Creativity in Sales
- 48:48 - The Sales Training Deadly Sins Podcast
- 56:44 - Interviewing Buyer Personas
- 01:02:18 - Creating Resources for Prospecting Technical Roles
- 01:03:16 - Using ChatGPT to Communicate with Technical Prospects
- 01:04:13 - The Importance of Understanding Your Bar Persona
- 01:05:34 - Three Pieces of Advice for Young Professionals
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