Cultivating Success: E-Commerce Insights with Andrew Maffettone

High Voltage Business Builders

Contenuto fornito da Voltage Digital Marketing and Neil Twa. Tutti i contenuti dei podcast, inclusi episodi, grafica e descrizioni dei podcast, vengono caricati e forniti direttamente da Voltage Digital Marketing and Neil Twa o dal partner della piattaforma podcast. Se ritieni che qualcuno stia utilizzando la tua opera protetta da copyright senza la tua autorizzazione, puoi seguire la procedura descritta qui https://it.player.fm/legal.

1M ago 29:17

MP3•Pagina principale dell'episodio

Building a tribe and focusing on organic marketing is crucial for brands in 2024.
The rising costs of paid advertising and the need for conversion rate optimization are challenges that brands must address.
TikTok offers great potential for brand discoverability, but it requires understanding the platform and tailoring marketing strategies accordingly.
Diversifying sales channels and building assets outside of physical inventory are essential for long-term success.
Conversion rate optimization and increasing average order value are key strategies for improving profitability.

[00:00 - 06:28 ] Introduction and Overview

[06:28 - 11:30] The Bar is Low for Success, but Innovation and Adaptability are Key

[11:30 - 16:19] The Frustrations of the Industry and the Rise of Self-Proclaimed Gurus

[16:19 - 23:01] The Challenges of Selling Low-Priced Products on Amazon

[23:01 - 28:02] Closing Segment

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128 episodi