Ari Tulla - Elo

Shape the System

About the Guest(s):

Ari Tulla is a passionate healthcare entrepreneur focused on delivering better health solutions through technology and data. With his roots firmly planted in Finland, Ari has been a Bay Area resident for over 16 years, dedicating the last 14 to spearheading healthcare companies. His inspiration stemmed from personal challenges, as he and his wife faced a long journey with health issues, eventually leading to the birth of their children through IVF after overcoming obstacles tied to thyroid tumors and autoimmune diseases. Ari's prior ventures include BetterDoctor and Quest Analytics, where he led initiatives to improve healthcare accessibility. Currently, he’s the CEO of Elo, a company redefining personalized nutrition to combat chronic illnesses and promote overall health.

Episode Summary:

In this enlightening episode of Shape the System, host Vincent Turner engages with Ari Tulla in a profound discussion on transforming health outcomes through personalized nutrition. The episode sheds light on systemic health issues and the power of targeted intervention in creating more sustainable, healthy lifestyles.

Ari Tulla delves into the detrimental effects of sugar consumption, the normalization of unhealthy food, and the rise in chronic conditions like obesity and metabolic diseases. He shares his journey from personal health struggles to entrepreneurship, grounding his mission in the desire to fundamentally reshape how people approach health, particularly through the lens of nutrition.

Key insights into the inadequacies of the current healthcare systems are coupled with Ari's vision of utilizing data to tailor health solutions. By leveraging advancements like 3D-printed gummy vitamins and AI-driven models, Elo aspires to make precision nutrition a reality for a healthier society.

Key Takeaways:

• Chronic illnesses such as obesity and metabolic diseases are significantly influenced by the extensive intake of sugar and processed foods.
• Personalized nutrition, affirmed by individual blood tests, can address specific deficiencies and improve overall health outcomes.
• Engaging in healthy behaviors requires systemic changes, as current societal norms and commercial influences perpetuate unhealthy choices.
• Innovations in data utilization and product personalization, like 3D-printed gummy vitamins, represent a new frontier in the field of nutrition.
• Elo's expansion into B2B partnerships aims to scale the impact of personalized nutrition to broader audiences through established wellness-oriented communities.

Notable Quotes:

• "We possibly lost our son because we didn't have the right care at that moment and it felt really bad for us, of course." - Ari Tulla
• "Food is the main cause [of chronic diseases]." - Ari Tulla
• "Stop eating carbs in the morning. That will change everything." - Ari Tulla
• "You have more sugar, so you're going to lose weight. And let's say multiply that by 1000 days." - Ari Tulla
• "We're going to be talking to tens of thousands or more people who are coming from these partners." - Ari Tulla

Resources:

• Ari Tulla's LinkedIn: Profile
• Elo's Website: https://www.elo.health/
• Quest Analytics: https://questanalytics.com/
• BetterDoctor: https://betterdoctor.com/

Enjoyed the episode? Listen to the full conversation and join us as we continue exploring innovative ways to shape the system for a healthier tomorrow. Stay tuned for more thought-provoking content that challenges and inspires.