EP146: So, You Think You're Ready to Go Viral?

The And She Looked Up Podcast

We've all thought about how great it would be to have a piece of content go viral on social media. There's that whisper deep down that if we could just get a million eyeballs on our business, everything would change - for the better. But what really happens when you go viral? And are you - and your creative business - actually prepared for it if it happens? Melissa and Heather dive into "going viral" and share two very different case studies!
This is a great episode for creatives who:

• wonder what makes content go viral
• wonder what actually happens when a video or post goes viral - does it change everything?
• want to make sure they're prepared if content does go viral
• wonder if you need viral content for your business to succeed

We tackle all of these concerns and more! Tune in to find out how!
This episode is brought to you by Fine Lime Designs Illustrations
For a summary of this episode and all the links mentioned please visit:
Episode146: So You Think You're Ready to Go Viral?
You can find Melissa at finelimedesigns.com, finelimeillustrations.com or on Instagram @finelimedesigns.
You can find Heather at heatherlynnetravis.com or on Instagram @heathertravis.

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And She Looked Up Creative Hour Podcast
Each week The And She Looked Up Podcast sits down with inspiring Canadian women who create for a living. We talk about their creative journeys and their best business tips, as well as the creative and business mindset issues all creative entrepreneurs struggle with. This podcast is for Canadian artists, makers and creators who want to find a way to make a living doing what they love.
Your host, Melissa Hartfiel (@finelimedesigns), left a 20 year career in corporate retail and has been happily self-employed as a working creative since 2010. She's a graphic designer, writer and illustrator as well as the co-founder of a multi-six figure a year business in the digital content space. She resides just outside of Vancouver, BC.

Capitoli

1. Going Viral (00:00:00)

2. Going Viral and Building a Following (00:13:48)

3. Creating and Protecting Viral Content (00:23:50)

4. Preparing for Viral Success and Trolls (00:37:06)

5. Preparing for Media Attention, Maximizing Opportunities (00:48:47)

6. Nurturing Existing and New Customers (01:00:32)

7. Showing Up, Nurturing Your Audience (01:08:49)