Tanya Ces Maneiro & Nicole Martin guest on The Business Show on Marlow FM 21st September 2023

The Enterprise Doctor Business Show

On The Business Show on Marlow FM on 21st Sept 23, my guests were career coach Tanya Ces Maneiro of Vida Coaching and marketing expert Nicole Martin of Pinpoint Marketing, who joined me to talk about their work, and to discuss a range of business news stories.

My 2 music choices were “pretty” – 1st was the Sex Pistols with “Pretty Vacant” - hear it at https://youtu.be/R6GDdKrQ8EI?si=8V-SbyP05GyE6rbt .

Tanya spoke about Vida Coaching, and the help she gives business with outplacements, and with individuals moving forward with their career, often starting by helping them work out in what way they want to do that.

Connect with her at https://www.linkedin.com/in/tanyacesmaneiro-careercoach/ and the Vida Coaching website is https://vidacoaching.co.uk/ .

Nicole then told us what’s special about Pinpoint Marketing, starting with the name, going on to talk about how they help clients ensure they meet their objectives, starting by making sure there’s a good marketing strategy.

Connect with Nicole at https://www.linkedin.com/in/nicole-martin-fcim-8b1a11a/ and the Pinpoint Marketing website is https://pinpointmarketingconsultancy.co.uk/ .

Her music was “The Edge of Glory” by Lady Gaga because businesses are often on the edge of glory, with one more marketing push making the difference. Hear it at https://youtu.be/QeWBS0JBNzQ?si=U4QUrDImcZ2m6axf.

Tanya chose https://www.bbc.com/worklife/article/20230605-why-ai-wont-be-the-burnout-cure-weve-been-waiting-for for us to discuss – is it the cure, or will bosses just pile on more work to fill the gaps?

Nicole’s story is at https://www.marketingweek.com/ritson-dynamic-pricing-marketing-masterstroke/ - are the claims supporting this concept valid, or just a way to maximise profits? Might it have the opposite effect?

Tanya’s choice of music was – “I’m Just Ken” by Ryan Gosling, because it was so funny in the Barbie film she just wanted to share it. Hear it at https://youtu.be/ru1LC9lW20Q?si=zrXhY9AY_RMDdpjH.

My 1st story, is at https://www.bbc.co.uk/news/business-66822492 - an obvious thing to do, or more complicated?

I also found the story at https://www.businessnewsdaily.com/2353-consumer-ad-trust.html - same question - obvious, or more complicated?

The last song was my 2nd ‘pretty’ one - Roy Orbison with “Oh, Pretty Woman” – hear it at https://youtu.be/3KFvoDDs0XM?si=p2LuF40Mx4LHNsZE.

Connect with me at https://www.linkedin.com/in/enterprisedoctor/ and join our Facebook group https://www.facebook.com/groups/enterprisedoctorbusinessshow/.

My website is https://enterprisedoctor.co.uk/.

Clips of all episodes are at https://www.youtube.com/user/EnterpriseDoctor/ - please subscribe, and within your podcast app!

Copyright Marlow FM Ltd 2023. Reproduced by kind permission of Marlow FM Ltd.