Cross Platform Growth Hacking and Chatbots with Stapho Thienpont

Marketing Mixtape with Scott Davis

MP3•Pagina principale dell'episodio

32:08

Did you know there’s an actual science to uncovering your hidden genius? It’s not about filling out a “dream job” worksheet—it’s about understanding how your brain is wired, identifying your natural aptitudes, and using them to thrive. This isn’t just a self-discovery exercise. It’s a game-changer for your career, your relationships, and how you show up in the world. Betsy Wills and Alex Ellison are redefining how we approach career discovery, proving that finding the right path isn’t just about landing a job—it’s about creating a life that aligns with who you actually are. ✅ Betsy Wills – Cofounder of YouScience, a groundbreaking psychometric assessment platform reshaping how we understand our talents. She’s also the Director of Marketing & Branding at Diversified Trust and a frequent lecturer at Vanderbilt University and NYU’s Stern School of Business. ✅ Alex Ellison – Founder of Throughline Guidance, a global college and career counseling practice. She’s a sought-after writer, speaker, and expert in college readiness and career development. ✅ Together, they co-authored Your Hidden Genius: The Science-Backed Strategy to Uncovering and Harnessing Your Innate Talents. Discovering your hidden genius isn’t just about career success—it’s about tapping into what makes you, you . Connect with Betsy & Alex: Website (Free Downloads): www.yourhiddengenius.com Book: https://www.harpercollins.com/products/your-hidden-genius-elizabeth-m-willsalexandra-ellison Related Podcast Episodes: How To Be You, But Better with Olga Khazan | 288 Finding Purpose Through Human Design with Emma Dunwoody | 228 195 / Finding (And Using) Your Voice with Amy Green Smith Share the Love: If you found this episode insightful, please share it with a friend, tag us on social media, and leave a review on your favorite podcast platform! 🔗 Subscribe & Review: Apple Podcasts | Spotify | Amazon Music…

7 anni fa 33:11

Stapho Thienpont is a successful social media strategist across multiple platforms. We discuss the secret sauce to diversifying your social media channels and building other platforms with your pillar content. We dig into automation and chatbots. Show Notes The Marketing Family - http://jo.my/hopaboard Stapho's LinkedIn -https://www.linkedin.com/in/stapho/

26 episodi

#Higher Education #Business #Marketing #Strategy #Price #Advertising #Social #Media #Digital #Online #Scott Davis #Podcasting Education #CMO #Interviews #IT Management #CEO #Customer #Productivity

Cross Platform Growth Hacking and Chatbots with Stapho Thienpont

Marketing Mixtape with Scott Davis

published 7 anni fa

MP3•Pagina principale dell'episodio

26 episodi

#Higher Education #Business #Marketing #Strategy #Price #Advertising #Social #Media #Digital #Online #Scott Davis #Podcasting Education #CMO #Interviews #IT Management #CEO #Customer #Productivity

सभी एपिसोड

1
Cleo Franklin Interview: What Do You See When You Look at Me? 22:15

2 years fa22:15

22:15

I had the pleasure of interviewing Cleo Franklin Jr. once again to discuss his new children's book "What Do You See When You Look At Me?" We discuss the ideation process for his book and the influence of and collaboration with his son Michael. Cleo talks about self-publishing and its inherent challenges, and we explore marketing the book. ABOUT CLEO FRANKLIN JR. Author of "Coffee With Cleo," "Lessons from our Mothers and Fathers," and "What do you see when you look at me?" www.coffeewithcleo.com Founder & CEO - Franklin Strategic Solutions www.franklinss.com Founder - Franklin Leadership Foundation www.morningside.edu/campus-life-and-arts/campus-activities/leadership-development/franklin-leadership-foundation…

1
Interview: Coffee with Cleo Franklin 38:41

5 years fa38:41

38:41

Cleo Franklin discusses his debut business book "Coffee with Cleo" in depth. We discuss his father's legacy, "bringing an elephant" to global issues including Black Lives Matter and COVID-19, and much more. Cleo's new book is available at Amazon and on franklinss.com.

1
The Creative Curve with Allen Gannett 31:20

7 years fa31:20

31:20

Allen Gannett discusses creativity in a novel way that will be super helpful to marketers. We discuss consuming versus creating content, the iterative creative process, and what 10,000 hours really means in mastery. Allen's new book The Creative Curve is available at Amazon and everywhere books are sold.…

1
Sustainability Talk with Katie Wallace 19:35

7 years fa19:35

19:35

In this episode, Katie Wallace, sustainability consultant and founder of Hux Sustainables, talks to Marketing Professor Scott Davis about building a more sustainable world through marketing. Topics include the problems with modern packaging and the single-use habits of consumers. The episode also digs into the backstory of Katie's interest in sustainability and the UnLearn Show that she co-hosts.…

1
Global Marketing with Cleo Franklin 24:12

7 years fa24:12

24:12

How do you dominate in global markets? We spend a lot of time in academia discussing US companies going overseas, but this interview takes a different perspective. Cleo Franklin, CMO of Mahindra North America (now VP of Marketing and Business Development - Latin America) talks to Professor Scott Davis about bringing an Indian tractor company to the US market. Along the way, Cleo reveals tremendous insights about navigating global markets.…

1
Boost Your Job Search with Kyle Elliott 30:25

7 years fa30:25

30:25

Career coach Kyle Elliott talks to Professor Scott Davis about how students can supercharge their career search: through networking, work samples, and other professional development activities. We dig into LinkedIn best practices and discuss the ins and outs of resume design.

1
Visualizing Your Ideas with Alli McKee 26:10

7 years fa26:10

26:10

Alli McKee, CEO and Founder of Stick.ai, discusses the importance of visualizing your ideas for clients. Her software platform automates the design aspects of your presentation so that you can improve your impact in B2B communication. Alli has an incredible background and a fantastic new company. Show Notes http://stick.ai/ https://www.linkedin.com/in/allimckee/…

1
Cross Platform Growth Hacking and Chatbots with Stapho Thienpont 33:11

7 years fa33:11

33:11

1
Digital Transformation with Michael Gale 26:59

7 years fa26:59

26:59

Professor Scott Davis and Michael Gale discuss the Facebook and Cambridge Analytica controversy. Michael outlines some key questions for behaving ethically and recommends that Mark Zuckerberg step down from Facebook. Management guidelines are provided by Michael for digitally transforming organizations and common pitfalls are discussed. Show Notes Michael's Book "The Digital Helix" https://www.amazon.com/Digital-Helix-Transforming-Organizations-Thrive/dp/1626344647 Michael's LinkedIn Profile https://www.linkedin.com/in/migale/…

1
Influencer Marketing with String Nguyen 35:00

7 years fa35:00

35:00

String Nguyen and Professor Scott Davis discuss the value of a four-year Marketing degree in the modern world. We dig into what makes a personal brand memorable and microinfluencer mania! Show Notes String's Website: https://stringstory.co/ String's LinkedIn: https://www.linkedin.com/in/stringstory/

1
Connection, Collaboration, Consistency, and Community with Judd Borakove 28:27

7 years fa28:27

28:27

Professor Scott Davis interviews Judd Borakove about his "4C" movement that has been popularized on LinkedIn. They dig into each of the four components: Connection, Collaboration, Consistency, and Community in both a corporate and personal branding context. The genesis of 4C is people feeling a lack of connectivity in the modern world.…

1
Writing for Forbes, Inc. and the Business Press with Josh Steimle 34:09

7 years fa34:09

34:09

Learn how to get your ideas published in huge business publications like Forbes, Inc., Fast Company, Entrepreneur, and more. Josh Steimle shares the secrets to working with editors, developing ideas, and building your personal brand. As a result of publishing in these magazines, you will be able to drive more revenue to your business.…

1
Hug Your Haters with Jay Baer 38:44

7 years fa38:44

38:44

Jay Baer joins the show to discuss a world of rising customer expectations, creating competitive advantage, interacting with customers in public, Wendy's snark, the death of the phone call, social media shaming, and his forthcoming book "Talk Triggers." Show Notes http://www.jaybaer.com/ http://www.convinceandconvert.com/ https://twitter.com/jaybaer https://www.amazon.com/Hug-Your-Haters-Complaints-Customers/dp/1101980672…

1
Building a Personal Brand on $20 with Michaela Alexis 34:21

7 years fa34:21

34:21

Learn how to develop a powerful personal brand on a shoestring budget in my interview with Michaela Alexis. Michaela built her brand on LinkedIn when she was looking for work and has amassed over 110,000 followers there. We discuss job search tactics in the modern world, fostering community on LinkedIn, not focusing on perfection, being introverted in a social space, craving realness, platform specialization, social media algorithms, and more! Show Notes Michaela's LinkedIn: https://www.linkedin.com/in/michaelaalexis/ Michaela's Instagram: https://www.instagram.com/mickalexis Michaela's Twitter: https://twitter.com/mickalexis…

1
Account Based Marketing with Sangram Vajre 30:19

7 years fa30:19